Create change your organization can feel and see
Since 1991, Maddock Douglas has been providing its clients with the fresh thinking, innovation and diverse expertise to envision the future and build toward it.
Consulting
Stagnation is deadly. We partner with forward-thinking leaders who have a shared passion for customer needs to grow strategically and embrace change. With our strategic growth-planning capabilities and innovation expertise, together we can catapult your business above and beyond the competition.
Our practitioners have decades of experience working with established organizations to not only create new ideas and processes, but also to truly embed new mindsets and ways of working within your team. This consulting work is often paired with future-focused research to create richer results.
Outcomes
Reinvigorate your company and culture with fresh thinking
Strengthen relationships with customers built on empathy and authenticity
Build solid foundations for sustainable innovation and continued success
Develop a pipeline of actionable ideas for your teams to test and bring to market
Strategy
Develop a clear plan for the future of your business. We help you identify, outline and act on opportunities for growth based on your company’s unique strengths.
Unique positioning plan
Roadmap for the future
Innovation Program Design
Create and sustain a culture of innovation. Our team works closely with yours to design a program with processes, structures and metrics that fit your organization. We are committed to the critical follow-on work that eases the pains of cultural change, empowers internal champions and helps you successfully manage and fine-tune your program going forward.
Culture-building campaigns and programs
Innovation portfolio management
Success metrics & KPIs
Customer Experience
Build strong, lasting relationships with your customers. Balance short-range and long-term customer experience priorities by achieving quick wins and developing strategic plans to serve your customers through superior, empathy-based services and experiences.
Persona development
Journey mapping
Authentic communication
Immersive experiences and employee empathy-building
Human-centered design
New Services & Experiences
Seize market opportunities that match both your company’s strengths and your customer’s needs. Together we employ proven methods to find new opportunities, articulate customer insights and fill your pipeline with new ideas — and develop a framework to conduct reliable evaluation.
Opportunity identification and idea co-creation
Boundary rules and evaluation criteria
Prototyping and concept testing