We are an innovation consulting firm.

We help clients navigate through critical inflection points, to sustain long-term growth, by generating
breakthrough concepts and business models; and by building a sustainable culture of innovation.

We empower next.

SERVICES

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Mind-To-Market Innovation

We employ a rigorous innovation process to help companies reframe market challenges...

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Culture Of Innovation

Using a systems thinking approach, we assess companies’ cultures and work with them to design road maps...

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Customer Experience

We ensure that market-differentiating ideas mature past the concept stage...

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Innovation On-Ramps

Our series of on-ramp offerings kick-start companies on their innovation journey...

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Speaking Engagements

Our community of thought leaders speak at corporate events, industry conferences and summits,...

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CLIENT IMPACT

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Moving Health Care From B2B To B2Me

Client: Major Health Insurance Company

Focus: Reinventing A Simpler Health Insurance Experience

In an ongoing, collaborative relationship, Maddock Douglas is working with the leadership of a major health insurance company

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Client:
Major Health Insurance Company
Focus:
Reinventing A Simpler Health Insurance Experience
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Empowering Innovation Leadership And “Next” With An Iconic Insurance Brand

Client: Global Insurance Company

Focus: Building Innovation Capacity In The Rapidly Evolving Insurance Market

In an ongoing, collaborative relationship, Maddock Douglas is working closely with the leadership and management of a

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Client:
Global Insurance Company
Focus:
Building Creative Confidence In The Rapidly Evolving Insurance Market
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Empowering People We Love To Live More Strongly At Home

Client: GE Healthcare

Focus: The Support People Need For The Care They Give

People who provide in-home support and care to their aging parents, loved ones and those for whom

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Client:
GE Healthcare
Focus:
The Support People Need For The Care They Give
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HEADLINES

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How Large And Small Businesses Can Overcome The Innovation Paradox Together

“We need to act more like entrepreneurs, but those guys are nuts.” —a real quote from a Fortune 100 CEO Continue Reading
Big ideas matter. Overcoming short-term bias and becoming skillful at disrupting ourselves are the only things that will keep us from being blindsided.

The Real Reason Your Big Ideas Go Nowhere

Big ideas matter. Overcoming short-term bias and becoming skillful at disrupting ourselves are the only things that will keep us from being blindsided. Continue Reading