Maddock Douglas Launches ‘Innovation Engine’ Community and Idea MarketplaceCHICAGO, Ill. February 1, 2010 — Innovation agency Maddock Douglas is proud to introduce The Innovation Engine Community, the most comprehensive innovation resource and forum powered by the leader in Agency of Innovation™ services.
The Community is comprised of articles, blogs and forums about today’s innovation landscape and how, why and where it is evolving. It features a steady stream of original content by Maddock Douglas thought leaders including president Raphael Louis Vitón and CEO Mike Maddock, who also author a biweekly BusinessWeek column, as well as guest articles and appearances by industry experts like Bert Jacobs, co-founder and Chief Executive Optimist of Life is Good.
Current content focuses on important topics such as the future of healthcare, mobility and sustainability — areas where Maddock Douglas is innovating and sees great opportunity for revolutionary change to take place. The Community also centers on the idea of a ‘Culture of Innovation’ that stirs creativity and curiosity while answering the question, “What makes an organization innovative?”
“Our clients are not just talking about innovation, they are practitioners,” says Raphael Louis Vitón, President of Maddock Douglas. “This community is for their peers; leaders who want to move past rhetoric and actually drive positive change; visionaries who understand the concept of doing well by doing good.”
“You can’t read the label when you are sitting inside the jar,” says Mike Maddock, founder and CEO of Maddock Douglas. “The best innovators in the world understand that surrounding themselves with curious experts from outside their industry — to share experience, challenge your paradigms and spark new ideas — is one of the simplest ways to get ‘out of the jar’. I know many of the people who are already contributing to this conversation, and based on their track records creating change within their own companies, I have no doubt that ideas will be born in this community that will make the world a better place.”
On the web at http://community.maddockdouglas.com
# # #
Maddock Douglas, Inc. Maddock Douglas, established in 1991, provides Agency of Innovation™ services, which help clients take their products “from mind to market.” Using their proprietary Global Expert Network of over 6,000 entrepreneurs, professionals and specialists from 40+ countries they help firms break down the barriers to innovation. Their proprietary 3-2-1Launch! new product and service development process has created a company backed by the experience, people and expertise required to manage the most critical aspects of the innovation process. Maddock Douglas’ client list includes 20 out of the top 100 global brands* and 10 out of the Fortune 50 companies. *From Business Week’s list of top 100 brands |
